ESP is pleased to welcome two new members to its sales team as the company seeks to further enhance regional support and customer engagement across the Southwest, West Midlands, and Wales regions.
Darren Baker takes up the position of Area Sales Manager for the Southwest. He joins the ESP team with a wealth of experience in sales across various industries. With a background in fire and security engineering and electrical wholesale, Darren is set to play a pivotal role in expanding the company's presence in the Southwest.
His responsibilities include driving sales growth by building relationships with distributors and contractors, providing product demonstrations, and identifying new business opportunities within his territory.
Appointed as Area Sales Manager for the West Midlands and South Wales regions is Dan Barker. Dan’s career spans over a decade in sales, with roles that include Internal Sales, External Sales Representative and Branch Manager at an electrical wholesaler, and Internal Sales at an electrical distribution company. His solid understanding of customer needs, coupled with his strong sales background, positions him well to drive the growth of ESP’s market presence in the West Midlands and South Wales.
Dan’s role will focus on proactively building client relationships and identifying opportunities with both new and existing accounts. His expertise includes product demonstrations, market trend analysis, and offering design support to electrical contractors and installers.
Darren and Dan will each have a crucial role to play in strengthening ESP’s sales initiatives and customer relationships, ensuring the company remains at the forefront of the electronic security and fire detection industry.